Just yesterday I read an e mail from Tim Lowe. I think he sends them out pretty much weekly and i have to say I like them a lot and have certainly helped me to move forward with my business.

Tim was writing about the Napoleon Hill book “Think And Grow Rich” I would say, having read it, that it should on every potential business owners “must have list” Whilst it was written many years ago it has been recently updated. Even in its original form it is a great book for would be business people and experienced business people alike.

Tim focused on one particular aspect of the book, namely the importance of imagination. He states that imagination is the heart of a business’ success. I agree with Tim but I’m going to say that I think that taking action (something also discussed in Napoleon’s book) is of equal importance.

I spent a lot of years doing nothing but reading a lot – buying courses, e books, books, attending courses etc etc but I did little or nothing with the information that I’d spent a lot of money on. And i mean a lot of money. I have easily spent £50,000, if not more. The one’s I did take action on were generally the trading and gambling systems because they represented a fast buck. Yes, you had to read the course but you could start up immediately and potentially be earning lots of money very quickly.

Many of the other courses gave real opportunities but when it got down to it you had to work. That is something that I have tried to keep away from most of my life. So I would give up, normally very quickly and move on to the next opportunity.

It was only when I drew a line in the sand and said to myself “enough” that I started to move forward. I have now stuck with the same thing for over a year now and it is working. Like a junkie I’ve been tempted along the way. I’ve had a few relapses and bought other courses and opportunities but for the most part I’ve stuck to one thing and taken consistent action. That has made all the difference

Until next time
Tim Wilde

When you create your first website or when you buy an existing website or web business my advice to you is don’t get too caught up in the design. I’m not saying that a nice looking website isn’t important but I don’t believe its the most important thing.

You can have the ugliest, simplest site in the world but if you’re selling something people want, a product or information people will pretty much overlook how your site looks provided you solve their problem and solve it fast.

To me, what you write is the key. Generally speaking people are more likely to be moved to buy by words rather than pictures. There are lots of websites with pictures of fancy houses, cars and exotic beaches but I think these type of images are less effective than they used to be. For that reason I’d suggest you focus on what you are writing as much as you can.

So far as the writing is concerned on your website I’d suggest paying particular attention to any headlines and sub headings. People like to skim. They are checking to see if the website they have come to (yours) is going to give them the information or product that they want. They’re busy people, they maybe at work, so tell them what you can do for them fast!. If you’re heading or even the website domain itself tells them the story even better. For example, take the domain icuredmyeczema.com – i think you’ll agree that you pretty much know what it’s going to be about just from the domain. Add that to a compelling headline and sub headings and your chances of success have just got a lot better.

Until next time

Tim Wilde